ONE OF THE DOPEST SURPRISE CONCERT IDEAS

 

 Kendrick Lamar surprised fans with a concert on a moving semi-truck

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Kendrick Lamar’s album To Pimp A Butterfly has dropped and has music heads buzzing. To continue the hype around this highly anticipated album Kendrick teamed up with Reebok for a surprise concert on the back of a semi-truck. Yes you heard right on the back of a semi-truck. This is one of the best marketing concepts i’ve seen in a long time. Kendrick tweeted his faithful to meet him on Sunset Blvd for the impromptu concert. Fans then without hesitation jogged for over a mile and a half as Kendrick performed his latest album and other hits. Now that’s dedication. Complex has all the details in the video below.